This was underlined by Grégory Boucharlat, vice-president Commercial Europe for Goodyear during the press conference, “Vehicle manufacturers, fleet managers and operators are under increasing pressure to meet sustainability targets whilst operating on low margins. Regulators, investors and end-customers are demanding ‘clean’ products being transported in the most sustainable way. To support a real move towards a climate-neutral future in a highly complex environment like transportation, green and efficient operations need to go hand-in-hand, without adding complexity.”
On the Goodyear’s launch of the FUELMAX ENDURANCE he added, “With the new FUELMAX ENDURANCE, we bring the fuel efficiency known in motorway operations to A- and B-roads. It’s efficient and hard-wearing, offering low emissions and excellent grip as well as long-lasting performance and mileage. With this new product line, we wanted to bridge the gap between sustainability and reality in daily operations.”
FUELMAX ENDURANCE Delivering Large CO2 Savings
The Goodyear FUELMAX ENDURANCE is a standard tyre fitment for new trucks, the range covers a wide variety of haulage applications while supporting manufacturers in further lowering emissions levels of new heavy-duty-vehicles by 2%, on average, in comparison with a C-label tyre for fuel efficiency. This is in line with Europe’s overall ambition with CO2 emissions of new production commercial vehicles needing to be reduced by 15% from 2025 onwards and even double, 30% as of 2030, in comparison with the 2019-20 baseline.
During the press conference, Maciej Szymanski, Marketing Director Commercial Business Unit Europe at Goodyear, put the CO2 savings into context, “A reduction of 2% in CO2 emissions translates into a saving of about 1 tonne CO2 and 400L of fuel per truck, per year. If a 100-vehicle fleet switches from a C-label to a fuel-efficient B-label tyre like FUELMAX ENDURANCE, this would represent a potential saving of 100 tonnes of CO2 emissions and 40,000 Litres of fuel, per year. You can imagine the potential when we start multiplying the numbers of vehicles and fleets.”