Bridgestone Highlight Solutions for End-Users, Dealers and Fleets at The Tire Cologne 2018

Bridgestone will be presenting a variety of their offerings at The Tire Cologne.
Bridgestone will be at The Tire Cologne international trade fair from May 29 to June 1 this year. Renowned for its premium tyres, retreads and mobility solutions, Bridgestone will demonstrate how its solutions enable fleets to reduce their overall operating costs and dealers to grow and flourish.

Firstly, Brigestone will be promoting the Total Tyre Care solution package that embraces their commitment to reductions in tyre-related costs for fleets of commercial vehicles. Using three simple principles – monitor, maintain and manage – it ensures optimal safety, reduces wear and tear, and lessens all operating costs connected to tyres.

Fleetbridge will also be on show, which is the new end-to-end digital fleet management solution. The solutions is tailor-made to facilitate state-of-the-art tyre management solutions to fleets of any size or level of complexity. It allows intricate business flows while providing full transparency to fleet customers.

If questions do arise, Fleetbridge is backed up with the knowledge of Bridgestone’s specialized field and office staff. Fleetbridge is Radio Frequency Identification (RFID) ready and enables mobile inspection and worksheet processing through tablets. 

Additionally, Bridgestone also offers a simple path for fleet managers with everything they need to know about their contracts, the state of their tyre assets or tyre performance through Insights. Insights will be highlighted at The Tire Cologne and is a simple way to ensure complete transparency, accessible online and fully flexible to meet any specific need.

Moving on to retreading, the company will be emphasizing how the use of Bandag retreads has a significant impact on the reduction of tyre cost per kilometre and how they work with the BASys casing management and tracking solution to maximize tyre lifespan, reduce waste, lower costs and deliver safe, reliable environmentally friendly solutions.  

The Tire Cologne also offers Bridgestone the perfect opportunity to present a selection of its wide range for commercial vehicles. The Bridgestone, Firestone and Dayton brands, as well as the aforementioned Bandag and Protread retread brands.

About the author

Richard Wilson is the deputy editor for Commercial Tyre Business. Since 2015, Richard has worked as a correspondent for all of the titles across the Valebridge Publications Ltd Group namely: Retreading Business, Tyre & Rubber Recycling, The Tyreman and Truck and Bus News. Richard has worked on/off from the age of 16 for the company and whilst gaining a Bachelor's Degree in Spanish and Business Studies at Coventry University, he developed his writing skills at the University paper and more recently writing his own independent blog.


Phone: (44) 1270 668 718

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