BKT is presenting two new solutions for the agricultural sector at EIMA International 2026, combining technological innovation, high performance, and a distinctive design developed in cooperation with Pininfarina.
EIMA International 2026 Marks a New Chapter in BKT’s Journey
At booth B1 in Hall 36 at EIMA (the International Exhibition of Machinery for Agriculture and Gardening), BKT is unveiling two new solutions for the agricultural sector, designed for professionals who want to combine soil protection with yield optimisation.
AGRIMAX HYFLEX: Advanced Tyre Technology for Performance and Soil Protection
AGRIMAX HYFLEX represents a new evolution in BKT’s product lineup for the farming industry: a tyre designed to combine on-road performance, efficiency in field operations, and soil protection.
With a specially developed tread pattern, it delivers high traction and self-cleaning performance, while the wide contact patch favours uniform pressure distribution to help reduce soil compaction. The rounded tread-block design helps preserve grassland during manoeuvres while maintaining lateral grip on sloped terrain.
For on-road travel, AGRIMAX HYFLEX has been engineered to ensure driving comfort, low rolling resistance, and high wear resistance, helping to keep operating costs down.
“This new tyre is a significant step forward on BKT’s journey of innovation, particularly from a design perspective. The sidewall, developed in collaboration with Pininfarina, introduces a distinctive aesthetic identity that enhances the product’s technological features and conveys its premium positioning,” stated Lucia Salmaso, Managing Director of BKT Europe.
AGRIMAX HYFLEX also features PFO (Pressure Field Operations) technology, which, combined with VF technology, enables the tyre to support higher loads at low pressure during field operations, further reducing soil compaction and improving operational efficiency.
V-FUSION: Versatile Agricultural Tyre Design for Mixed-Use Applications
For mixed-use applications, V-FUSION debuts at EIMA, featuring a directional tread pattern that strikes an ideal balance between superior performance and operational versatility, while also showcasing the exceptional attention to detail BKT brings to every stage of product development.
Once again, Pininfarina designed the sidewall in cooperation with BKT. The central block pattern allows comfortable on-road travel, while multiple points of contact with the road surface ensure greater stability, even with machinery that has a high centre of gravity, such as silage harvesters, balers, and manure spreaders.
“V-FUSION is a solution that combines soil protection with distinctive features designed to guarantee high performance in all operating conditions. This is reflected, for example, in the rounded shoulder, the lateral lugs, the open centre, and the rounded-profile blocks and lugs—elements that not only reduce soil compaction but also facilitate self-cleaning properties,” commented Dilip Vaidya, Senior President & Director of Technology at BKT.
AGRIMAX V-FLECTO: New VF Tyre Sizes on Display at EIMA 2026
Also on display is AGRIMAX V-FLECTO, BKT’s flagship product, showcased in the new sizes VF 710/60 R 44 and VF 600/65 R 30. These innovative solutions were developed to exceed conventional rear-tyre diameters and achieve a two-metre configuration, offering additional benefits.
Alongside these new products, BKT’s expansive exhibition area and outdoor spaces will showcase numerous other iconic products and sizes from the range, whilst at the Univergomma booth—BKT’s official importer for Italy—a wide selection of the brand’s latest innovations will be presented.
Tractor of the Year 2027 and BKT Tour: Highlights at EIMA
In keeping with tradition, EIMA also hosts the final round of Tractor of the Year 2027, which honours the best tractors in the various competing categories, and the final stop of the BKT Tour – Road to EIMA. Following its success two years ago in Emilia, the tour brings the iconic BKT Series bench back to the trade show alongside a tractor equipped with the company’s tyres.
Here, fans can also capture the moment with the Nexus Cup and the BKT MVP trophy, the stars of the dedicated area. On the final day of the show, BKT’s passion for sports will reach its peak with the appearance of former Serie A forward Giampaolo Pazzini, who will meet fans in the outdoor sports area.
BKT at EIMA: Engaging With the Agricultural Community
BKT will also distribute nearly 25,000 footballs and thousands of branded giveaways to professionals, OEMs, agricultural machinery and mechanisation experts, and event visitors.
The multinational’s presence at EIMA once again offers a unique blend of cutting-edge products, engagement with the community of stakeholders and industry leaders, and moments of entertainment and connection.
“EIMA has always been a key event for the international agricultural sector,” stated Rajiv Poddar, Joint Managing Director of BKT.
“Attending the show allows us to engage directly with farmers, contractors, manufacturers, and partners from around the world. It’s the ideal stage to demonstrate how the technological innovation of our tyres can help make agriculture increasingly efficient, productive, and sustainable.”
