As of 1 March 2026, Francesco Landolfo has been appointed Business Unit Director Commercial CER for Central Europe at Bridgestone, covering Germany, Austria, Switzerland, Denmark, Finland, Norway and Sweden.
The Latest Changes
Landolfo succeeds Christoph Frost, who led the Bridgestone commercial business in Central Europe for eight years and played a key role in implementing the company’s premium strategy across the region. From 1 March, Frost has taken on a new position as Director of Retread Business, Bridgestone EMEA, where he will be responsible for the Bandag retreading business in Europe.
Commenting on the appointments, Waqqas Ahmad, Vice President Commercial Europe at Bridgestone, said: “The appointments of Francesco Landolfo and Christoph Frost are important for continuing and further expanding our premium strategy both in Central Europe and within the Bandag retreading business. Both Landolfo and Frost bring the experience and vision needed to further strengthen customer relationships and reinforce our premium positioning.”
