Ewan has been editor of Retreading Business since 2006 and of Tyre & Rubber Recycling since the magazine was founded. During this period he has become an expert on the global tyre recycling sector. He has many years' experience as an automotive journalist including a period at Tyres & Accessories.
Maxion Plans Roadmap Zero
Maxion Wheels becomes the first wheel manufacturer to join aluminium and steel industry in pursuit of zero carbon emissions.
Maxion Wheels Looks at Zero Carbon Emissions
Maxion Wheels, the world’s largest wheel manufacturer, has announced that it has joined the Aluminium Stewardship Initiative (ASI) and ResponsibleSteel not-for-profit sustainability member organisations committed to the responsible sourcing, production and use of aluminium and steel.
“Maxion Wheels produces more than 50 million wheels a year, requiring the purchase of almost one million tons of steel and some two hundred thousand tons of aluminium,” offered Giorgio Mariani, Vice President, Global Supply Chain, Maxion Wheels.
“With Maxion Wheels’ ROADMAP ZERO commitment for carbon neutrality by 2040, every step of our production life cycle is undergoing the necessary sustainability analysis and adjustments needed to meet this goal. The raw material we purchase is a major contributor of carbon in our process.”
As a business category member of ResponsibleSteel, Maxion Wheels joins the not-for-profit multi-stakeholder organisation in its work to transform the global steel industry through sustainability standards and certification of the entire supply chain.
As a full member of ASI’s Production and Transformation membership class, Maxion Wheels’ affiliation reflects its commitment to enhancing transparency and due diligence throughout the aluminium supply chain. With certification to ASI’s standards, the company takes the first step to consciously source aluminium produced with positive environmental, social and governance performance.
“Maxion Wheels is eager to join both of these organisations and collaborate with our fellow industry peers to set the standards and certification needed for sustainably sourced material,” added Pia Schutz, Director of Global Supply Chain Sustainability, Maxion Wheels. “This standardisation work creates value not only for Maxion as the wheel manufacturer but for our customers upstream and our suppliers downstream – we must address emissions reduction consistently and dependably.”