Continental Partner with Case IH, with Continental VF TractorMaster & TractorMaster Series Receiving OE Approval


The Case IH Vestrum, Maxxum and Puma tractor series are now available with TractorMaster. The Case IH tractors can now be ordered with listed Continental tyres ex works in a new move signifying Continental’s increasing focus on extending on their agricultural growth strategy.

Continental Extend Its Agricultural Range, with the OE Approval of Case IH

The Case IH tractor series Vestrum, Maxxum and Puma are now available with Continental TractorMaster and VF TractorMaster tyres, with the OE partnership the next step for Continental’s diversifying agricultural strategy. The OE approval means that Continental tyres are available to customers for their tractors ex works, with customers thereby able to specify Continental as the tyre for their Case IH tractors in a first for the company.

Case IH, which is part of CNH Industrial is one of Continental’s most major OE customers for the tyre manufacturer. Case IH tractors are manufactured in Austria and represent an important brand within the agricultural engineering sector.

About the author

Adrian, located in Madrid, is joining the editorial team as a correspondent for the Valebridge Publications Ltd Group. Before starting in 2020 for Commercial Tyre Business, Adrian graduated with an English degree before working within marketing and recruitment in the non-profit sector. Recently he changed direction, undertaking a course in Marketing and International Business as a means towards moving into the journalism field, which he counts as his lifelong ambition.


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