Cooper Tire Europe Announces New Sales Appointments

Cooper Tires

Cooper Tire & Rubber Company Europe Ltd. announced today that Michiel Kramer has been appointed Sales Director for Europe.

News Sales Appointments for Cooper

Kramer, who joined Cooper in 2017 as Marketing Director for Europe, the Middle East and Africa, maintains responsibilities for marketing, pricing, business intelligence and product management and is now also responsible for sales throughout Western and Eastern Europe.

A 14-year tyre industry veteran, Kramer is based at Cooper Europe’s headquarters in Melksham, Wiltshire and reports to Jaap van Wessum, General Manager – Cooper Tire Europe.

In a related move, Brian Sprott has been named Sales Director for the United Kingdom (UK) and Western European sales region. Sprott has been with Cooper for 26 years, most recently as UK Sales Manager. 

About the author

Richard Wilson is the deputy editor for Commercial Tyre Business. Since 2015, Richard has worked as a correspondent for all of the titles across the Valebridge Publications Ltd Group namely: Retreading Business, Tyre & Rubber Recycling, The Tyreman and Truck and Bus News. Richard has worked on/off from the age of 16 for the company and whilst gaining a Bachelor's Degree in Spanish and Business Studies at Coventry University, he developed his writing skills at the University paper and more recently writing his own independent blog.

Contact: richardjwilson@btconnect.com

Phone: (44) 1270 668 718

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