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Cooper Tire Europe Announces New Sales Appointments

Cooper Tire Europe Sales Appointments

Cooper Tire & Rubber Company Europe Ltd. announced today that Michiel Kramer has been appointed Sales Director for Europe.

News Sales Appointments for Cooper

Kramer, who joined Cooper in 2017 as Marketing Director for Europe, the Middle East and Africa, maintains responsibilities for marketing, pricing, business intelligence and product management and is now also responsible for sales throughout Western and Eastern Europe.

A 14-year tyre industry veteran, Kramer is based at Cooper Europe’s headquarters in Melksham, Wiltshire and reports to Jaap van Wessum, General Manager – Cooper Tire Europe.

In a related move, Brian Sprott has been named Sales Director for the United Kingdom (UK) and Western European sales region. Sprott has been with Cooper for 26 years, most recently as UK Sales Manager.

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