MWheels has become the new name for Motor Wheel Service Distribution, as the company rebrands to bring its European operations under one banner. The name and logo is immediately visible on its reworked website, marketing literature and communications and will be introduced across all product packaging over the coming months.
Additionally, the logo will replace the Chevron as the quality stamp on its steel, Xlite and Xbrite+ forged aluminium wheels.
John Ellis, Chief Executive of MWheels, said: “Over the past few years, MWSD has been on its most exciting journey in the company’s 30 year h...
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