January 26, 2026Prometeon Tyres Shine at 2026 Dakar RallyPrometeon tyres powered MM Technology and Italtrans to top-nine finishes at the 2026 Dakar Rally, proving…Cam Baxter
January 28, 2026Trelleborg Tires Highlights Premium Agricultural Tyre Solutions at LAMMA 2026Trelleborg Tires showcased its TM800 PowerFlex, TM900 ProgressiveTraction® and TH500 tyres at LAMMA 2026. Strong engagement…Cam Baxter
October 28, 2025From ETRMA to Tyres EuropeETRMA becomes Tyres Europe and elects new leadership to further advance a competitive European tyre industry…Cam Baxter
October 24, 2025Goodyear and Digital Tyre ManagementAs a market leader Goodyear has moved increasingly towards using technology to help its fleet clients…Ewan Scott
October 23, 2025Continental : a Market Leader in Digital Tyre ManagementContinental is one of the leading players in the tyre management arena, and here we talk…Ewan Scott
October 23, 2025Tyres for Transformation: Continental Supports AarBus on Its Path to Sustainable MobilityAarBus and Continental have partnered for over a decade to support Aarhus’s sustainable public transport with…Cam Baxter
October 21, 2025Linglong Steps into the Tyre Management DiscussionLinglong is a fast-growing player in the European market, and as such is having to compete…Ewan Scott
October 21, 2025CO2OPT Offers Brand Agnostic Fleet Management SystemsCO2OPT offers digital technology to enable optimised tyre and fleet management. We first spoke with CO2OPT’s…Ewan Scott
October 21, 2025BKT on Tyre Lifecycle ManagementEvery player in the market is looking forward and is adapting its offer to include tyre…Ewan Scott
October 21, 2025MICHELIN X® MULTI Z2 & D2 19.5″ Tyres: Cost-Efficient, Safe, and DurableMichelin is unveiling its innovative new generation of truck tyres, the MICHELIN X® MULTI Z2 &…Cam Baxter