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Hankook Targets European TBR Growth through Local Production and Broader Fleet Services

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hankook truck bus
Hankook Tire is looking to accelerate its growth in the European truck and bus tyre market by combining increased local production with a broader range of fleet services and solutions.

Speaking at the Road Transport Expo in Stoneleigh, Richard Bezzant, Marketing Director, Truck and Bus Europe at Hankook Tire, said the company’s priorities over the next few years centre on growth, strengthening its position in Europe and developing closer relationships with both distribution partners and larger fleets.

“The first thing that we have to think when we think about our strategy is about leadin...

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