Bridgestone has announced a new strategic partnership with Kirkby Tyres, which represents an enhanced route to market for its agricultural tyre range across the UK.
About the Partnership
Kirkby Tyres will stock and supply the full Bridgestone and Firestone agricultural product line-ups, with a goal to ensure faster deliveries and greater availability all year round. Operating from a 20-acre central site in Liverpool, with 500,000 sq ft of covered warehousing, Kirkby Tyres offers next-day, nationwide delivery with no minimum order requirement.
With more than 60 years of experience in tyre and wheel distribution, Kirkby Tyres was voted No.1 Tyre Wholesaler in the UK by the National Tyre Distributors Association (NTDA) in 2025.
David Almazan, Head of UK Region & Commercial Business Unit Director at Bridgestone, said: “This partnership is about putting farmers, our dealer network and contractors first. By working closely with Kirkby Tyres, we can ensure a more efficient access to our Bridgestone Agriculture products, backed by genuine expertise. Kirkby Tyres understands the realities of modern agriculture, and together we are perfectly positioned to support customers with premium tyre products that deliver performance, durability and confidence.”
Kirkby Tyres will stock Bridgestone VT-TRACTOR, VX-TRACTOR, the new to market VH-IND and VX-R TRACTOR ranges, alongside Firestone agricultural tyres. The VX-TRACTOR characteristics include robust casing, deep lugs and long wear life, while the VX-R TRACTOR is gaining traction for its wide tread width, consistency across mixed terrain and operator comfort. The VT-TRACTOR, with its very high flexion construction, allows lower pressures and larger footprints to help protect soil while improving efficiency and productivity.
Kirkby Tyres’ Commercial Director, Michael Rosenthal, said: “Partnering with Bridgestone allows us to offer customers access to a historic premium brand and a complete agricultural tyre portfolio. By combining Bridgestone’s high-performance Agriculture tyres with our distribution expertise, we can help farmers reduce downtime and keep machines working when it matters most.”
