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BKT Tires and LaLiga Continue Partnership

BKT Tires LaLiga Partnership
BKT is continuing its partnership with LaLiga as Official Global Partner, which begun in 2019, through to the 2024/25 season.

BKT Continues Varied Sports Sponsorship

Continuing its varied sponsorship in basketball, cricket and rugby, BKT will continue sponsoring LaLiga, which it notes is one of the world’s most-followed championships and a great way of increasing its brand awareness worldwide. 

Lucia Salmaso, CEO of BKT Europe, said: “We are thrilled and proud of pursuing our journey alongside LaLiga. I like the idea that we are two important entities, each in its respective market, t...

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