David Almazán Appointed as New Commercial Business Director for Bridgestone UK & Ireland


Bridgestone’s commercial team is entering an exciting era with David Almazán confirmed as the new Commercial Business Unit Director for the North Region, transferring from Bridgestone’s North West Region encompassing Spain and Portugal.

Almazán Offers Wealth of Experience Gaining Experience Within Bridgestone as well as MAN Trucks & Bus

Almazán joined Bridgestone in 2016, where he served as the company’s Commercial Business Unit Director from its Madrid base. In this role, David was instrumental in developing Bridgestone’s Total Tyre Care programme and growing the fleet business within the South West region. He also elevated a ‘value solution’ proposition across all products, including agricultural (AG), off-the-road (OTR) and truck bus and radial (TBR).

He also worked as Trucks Sales Director for MAN Trucks & Bus. With his new role, he will report to Bridgestone North Region Vice President Andrea Manenti, where he will be responsible for developing and executing the commercial business strategy within the UK and Ireland.

Almazán said of his new position: “I am thrilled to take up this role in a region that has set the benchmark across EMIA for commercial solutions and sales results. What is already clear is that we have an amazing team here who are continuing to achieve great things. It’s a pleasure to be joining them and I am confident of being able to support them with my knowledge and expertise in the marketplace.”

He also added, “Our products, services and people are second-to-none. Both will be crucial as we move towards a position of ‘mobility solutions leader.’ There are a lot of opportunities out there, so I look forward to supporting the team in seizing them.”

For Andrea Manenti, he welcomed Almazán to the role, commenting: “David has contributed to deliver consistent results across the commercial business unit. He implemented a new structure that allowed our South West Region to offer a more customer-focused go-to-market strategy adapting to a rapidly changing market with decisiveness and high energy.

“His experience in the truck industry will help in building in our region the mindset needed to futureproof our strategy and maximise the collaboration with retail, solutions and Webfleet Solutions to respond to the future needs of the commercial mobility industry.”

About the author

Adrian, located in Madrid, is joining the editorial team as a correspondent for the Valebridge Publications Ltd Group. Before starting in 2020 for Commercial Tyre Business, Adrian graduated with an English degree before working within marketing and recruitment in the non-profit sector. Recently he changed direction, undertaking a course in Marketing and International Business as a means towards moving into the journalism field, which he counts as his lifelong ambition.

Email: adrian.stuart@retreadingbusiness.com

Phone: (44) 1270 668 718


Make sure you keep up to date with the truck and bus tyre market

Click here to receive our regular e-newsletter.