Mitas App Upgrade Designed to Help Farmers Determine Tyre Pressure in Both the Field and on the Road

Mitas-Enhances-App

Mitas' major app upgrade to its tyre pressure includes new languages and additional features to help farmers worldwide see how best to calculate and set the right agriculture tyre pressure for them. Designed to increase cost efficiency and production, the app works on the speeds and loads of each user’s application.

Mitas App Extended to Six Languages

In a boost for farmers, the app now comes in English, German, French, Italian, Spanish and Czech. Available for both Android and iOS users, this allows farmers to find the nearest Mitas dealer to their base. Notifications with important information and updates will also be given periodically through the app.

Regina Fíčková, Mitas Digital Marketing Manager. Said of the app: “Mitas has provided tyres to farmers for over a century, and the app is just another way we help farms run more efficiently. This user-friendly app and tyre pressure calculator gives farmers quick access to the information they need so they can accelerate machine performance in the field or on the road.”

As tyre pressure is a constant issue for farmers, Mitas predicts this app could help reduce operational costs for farmers of both big and small farms by around 20%. As the app looks to speeds and loads, this will help farmers generate better traction while reducing fuel consumption and soil compaction.

About the author

Adrian, located in Madrid, is joining the editorial team as a correspondent for the Valebridge Publications Ltd Group. Before starting in 2020 for Commercial Tyre Business, Adrian graduated with an English degree before working within marketing and recruitment in the non-profit sector. Recently he changed direction, undertaking a course in Marketing and International Business as a means towards moving into the journalism field, which he counts as his lifelong ambition.

Email: adrian.stuart@retreadingbusiness.com

Phone: (44) 1270 668 718

 

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