Since the start of 2020, a selection of STARCO’s tyre range has been available and easily accessible in the French aftermarket via Copadex’s strong network and turnkey e-shop solution.
Starco Announce Distributor for France
The tyres available are primarily for turf, agricultural machinery, trailers and caravans – including the popular Kenda range for turf and STARCO’s range for hay tedders. The full range will be available in February 2020, however Copadex jumped the gun and has started with successful sales of trailer and caravan tyres already.
“A cornerstone in our strategy is to partner with leading companies and here we see STARCO as market-leading in small and specialty tyres,” states Bruno Clairay, Managing Director at Copadex.
Copadex is currently strengthening their B2B setup to offer customers a one-stop-shop when it comes to tyres. The company employs 75 people and is a family-run company founded in 1980. Copadex offers premium, standard and budget tyres in 14 categories, for instance for the industrial and ground care industries.
“This is such a great match,” states Hubert Plouchart, Senior Sales Manager at STARCO in France. “For our current and future OEM customers this means that their customers will get better access to the original wheels and tyres in the replacement market.”
Copadex has their own webshop, used by 70% of their customers. They also offer a turnkey e-shop solution for their customers, which is customisable and integrates seamlessly into the customers’ inventory and supply setup.
The STARCO range will join the nearly 500,000 tyres Copadex has in stock in their 13 hectare storage facility in Loiret, just south of Paris in France.
