BKT and San José Neumáticos didn't miss the two-yearly trade show FIMA, a major farming event in Spain. The Iberian market has such an importance for BKT that the company became Official Global Partner of LaLiga in August 2019 for the purpose of increasing BKT’s brand awareness and of deepening users’ knowledge.
BKT Attend FIMA in Spain
Following the announcement of their agreement with LaLiga it was agreed that Fernando Morientes, Ambassador of LaLiga and football champion would be on the stand with BKT as well. The farmer footballer was on the stand on Wednesday, February 26 giving exclusive interviews that the audience followed live.
Additionally, visitors to the BKT stand had the opportunity to take home a selfie with the true LaLiga.
Whilst the LaLiga partnership is a key component of their presence at FIMA, the company and its distribution partner for the Iberian Peninsula, San José Neumáticos were focused keenly on displaying their tyres at the show.
First of all, there was the brand new V-FLEXA, a radial flotation tyre designed for agricultural trailers. Thanks to the VF (Very High Flexion) technology, this product enables the transport of heavy loads at a 30% lower inflation pressure compared to a standard tyre of the same size. V-FLEXA has a tread equipped with steel belts conferring major resistance to the casing. Weight is well distributed thanks to the extra-large contact area.
For agricultural trailers there were two other showcased products, namely RM 500 (size 500/85 R 24) and RIDEMAX FL 693 M (size 500/50 R 17). The first is the ideal radial tyre for implements in harvesting operations. Its strong casing and the special tread design provide high load capacity as well as high cut and chip resistance. RIDEMAX FL 693 M, instead, has been conceived as a good solution for daily travel on the road and for combined use with agricultural trailers, tank trucks and spreaders.
At the stand, there was also the most well-known products of the AGRIMAX tyre range for farming tractors. The exhibited products out of this lineup start with AGRIMAX V-FLECTO in two sizes VF 600/60 R 30 and VF 710/60 R 42. This tyre enhances the performance of latest-generation tractors limiting soil compaction and ensuring major load capacity (+40%) at the same inflation pressure compared to a standard tyre of the same size. The tire has an at-least-10%-longer product life-cycle compared to its standard equivalent and is the ideal partner for combined usage without any need for changing inflation pressure while changing from fields to road and vice versa.
It follows AGRIMAX FORCE in size IF 710/70 R 42, a high quality BKT product, which has been specifically developed for high-power tractors (over 250 HP). This tyre has a major load capacity at lower inflation pressure compared to a standard tire of equal size reducing soil compaction. In addition, while changing from field to road usage, AGRIMAX FORCE enables speeds of up to 65 km/h without changing inflation pressure.
Moreover, there was AGRIMAX TERIS, displayed in size IF 710/75 R 34. This tyre is designed for all soil preparing and soil tillage operations. It is intended for 4WD-high-power tractors and provides good traction, high flotation capacity, and above all good riding comfort.