Michelin Training Programme Aids Midland Tyre Services


Midland Tyre Services (MTS) can now offer its customers high quality truck tyre management solutions in the market, after its frontline team benefited from a series of in-depth Michelin training courses tailored to its business.

Midland Tyre Services Benefitting from Michelin Training Programme

MTS, based in Borris-in-Ossory, County Laois, is one of Ireland’s largest and most recognised fleet mobility businesses. Operating 24 mobile service vans, all equipped with the latest tyre management technology – including real-time digital inspection and reporting tools – MTS supports thousands of commercial vehicles operating across Ireland.

Noel Kingston, MTS Chief Executive Officer, says: “A key part of the training was geared around ensuring we were making the most of new digital compliance and KPI reporting tools. Everything we do as a business is designed to help our customers maximise their efficiency, and that means our staff need to be trained in the latest systems, processes and technologies – in order to deal with customers’ needs both now and in the future.”

The Michelin Training & Information Centre (MTIC) devised a bespoke on-site training plan for MTS, which included teaching all frontline staff the latest health and safety practices. They also completed REACT (Roadside Emergency Action Concerning Technicians) training, as well as learning all aspects of effective tyre management to ensure customers were deriving maximum value from their tyres.

Carl Williams, MTIC manager, says: “As a direct result of this training input, MTS now has 18 tyre technicians who hold both the coveted City & Guilds-recognised ‘Truck Tyre Professional Tyre Management’ qualification, and also the REACT accreditation."

Chris Parle, MTS Operations Director, says: “Although tyres represent 3-5 per cent of a typical transport company’s costs, they have a significant impact on just about every aspect of the business.

“Fleets must also have a relevant and adequate tyre policy in place to ensure all these areas are addressed and monitored and that optimum value is extracted from their tyre-related spend. Completing the Michelin training programme ensures our staff are best placed to help our customers meet those standards and maximise their performance.”

About the author

Richard Wilson is the deputy editor for Commercial Tyre Business. Since 2015, Richard has worked as a correspondent for all of the titles across the Valebridge Publications Ltd Group namely: Retreading Business, Tyre & Rubber Recycling, The Tyreman and Truck and Bus News. Richard has worked on/off from the age of 16 for the company and whilst gaining a Bachelor's Degree in Spanish and Business Studies at Coventry University, he developed his writing skills at the University paper and more recently writing his own independent blog.

Contact: richard.wilson@retreadingbusiness.com

Phone: (44) 1270 668 718

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