Official tyre partner of the British Truck Racing Championship (BTRC), Giti Tire hosted over 800 guests from around Europe for two days of supersized action at Donington’s 2025 Convoy in the Park.
Giti Tire Welcomes Over 800 Guests to Convoy in the Park 2025
Giti Tire treated partners from big fleet contracts and Giti Dealers to a weekend to remember, featuring celebrity drivers, more than 1,000 show trucks, a live-action arena, and a music stage. Driving experiences and an interactive kids’ zone provided the backdrop to nine unforgettable races.
With a special area providing shade from the sun, guests from the UK & Ireland, Germany, Portugal and Switzerland enjoyed a welcoming base. They were also invited to see Giti’s leading role in truck performance and safety with visits to the pit lane and the tyre technical area.
Podium Finishes for Giti Tire Drivers and Strong Results Across Both Race Series
The supersized action was split across two series, with Stuart and Michael Oliver, along with Giti Tire’s Martin Gibson, Manager of the EU Testing Centre, and Motorsport UK, driving three Giti Tire Motorsport liveried trucks across five BTRC races to secure three podium finishes, including two memorable victories for Michael.
Donington Park also saw the International Truck Prix return for four more races, with Isle-of-Man legend John McGuinness MBE and BTRC promoter and director, Steve Thomas, getting behind the wheel of the Team Oliver Racing trucks and securing one trophy.
Official Tyre Partner of the British Truck Racing Championship
Giti Tire remains the Official Partner and Exclusive Tyre Supplier to the BTRC, with all competition trucks fitted with GitiCompete Race-Tuned v1 competition truck tyres in size 315/70R22.5.
The company’s activity continues to focus on the manufacturer’s position as a global automotive tyre partner of Sparco®, the world’s leading manufacturer of motorsport safety systems and racing equipment, with the Giti – Powered by Sparco logo appearing across the site.
Giti Tire’s Social Media Gets the Message Across
Convoy in the Park also proved a massive success for the manufacturer’s European Marketing Team across social media.
They created a series of video stories across the weekend to bring the action to life, resulting in a 658% increase in views across Facebook and Instagram in the UK, as well as an additional 519% in reach. Engagement increased by 247%.
The numbers for Germany were also impressive, with an increase in social media views by 169%, reach by over 67% and engagement by 181%.
Claire Ralley of Halfords Commercial Fleet Services said, “I just wanted to send a heartfelt thank you for the tickets and the incredible hospitality yesterday. We all had a fantastic time and enjoyed every moment; it truly was a memorable day.”
