Petlas Tire Corporation’s Starmaxx brand will be the official tyre partner of 1. FC Köln for the 2025–2026 Bundesliga season. The partnership supports its European expansion and includes prominent marketing activities, such as LED displays at RheinEnergieStadion.
Starmaxx’s European Growth Journey
Petlas Tire Corporation proudly announces its sponsorship of 1. FC Köln through its Starmaxx brand for the upcoming 2025–2026 season. This strategic partnership marks a pivotal step in the brand’s European growth journey, gaining even greater significance as its momentum continues to accelerate across the continent.
Okyanus Tuna, Director of Sales and Marketing, commented, “Partnering with 1. FC Köln, one of Germany’s most historic and respected football clubs, is a decisive move to raise Starmaxx’s brand recognition.”
“This sponsorship underscores our unwavering commitment to growth and marks another key milestone in expanding Starmaxx’s reach through sports marketing. We plan to maximise this opportunity to highlight the performance and reliability of the Starmaxx range, which includes both consumer and commercial tyres.”
Mutual Commitment and Shared Ambitions
FC Managing Director Philipp Liesenfeld said that, “We appreciate the trust placed in us by Starmaxx and look forward to a partnership characterised by mutual commitment and shared ambitions. We look forward to a successful collaboration.”
As the tyre partner, besides engaging in various marketing activities, the Starmaxx brand will be featured on LED boards at RheinEnergieStadion, the iconic home of 1. FC Köln, reaching thousands of passionate Bundesliga fans each matchday.
